A Case Study In Finding Potential Winners (BYRN)

by | Jul 17, 2024

I’ve been getting some questions about my recommendation on BYRN (Byrna Technologies) back on January’s episode of Publisher’s Roundtable.

So, I thought it would be a good time to revisit this stock and give you some insights into my process and what I see in store for it.

You might remember that I pointed out BYRN when it was trading around $7. Since then, it ran up as high as $15 — more than a 200% return in a short period of time.

Naturally, after such a big run, it corrected back, but I still see a lot of potential upside.

I first heard about Byrna when my wife brought it to my attention.

She was looking into their products, specifically the Byrna gun, which is essentially a high-tech paintball gun.

She liked the concept of a non-lethal self-defense option, and that got me curious.

I started digging into the company and found that it was a standalone entity with a solid product that could appeal to a broad market, particularly women who might be hesitant to carry a traditional firearm.

As I said, while we got in early and it quickly ran up to $15, after such a quick rise, it’s only natural to expect a pullback.

And it sure has pulled back, where it currently sits just above $10 per share.

But that’s not the end of the story for Byrna. As long as it holds above the $9 area, I think it’s still a buy.

In the longer term, I can see this stock reaching $25 to $30.

What’s also exciting is that Byrna recently signed a deal with the Argentinian police to supply them with Byrna guns.

This kind of expansion into law enforcement could be a game-changer. I believe they’ll continue to penetrate more markets and municipalities, driving further growth.

For those who are already in, I suggest holding onto it.

For new investors, consider selling puts to acquire it at a lower price and take advantage of the potential upside.

This approach has worked well for me in the past, and I believe BYRN has a bright future ahead.

Remember, investing in stocks often means looking beyond the numbers and considering the practical appeal of a product. If it’s something you or your loved ones find valuable, chances are others will too.

I’ll talk more about that in a future update.

Stay tuned for more updates and insights on potential market movers.

— Geof Smith

P.S. Just yesterday, Nate Tucci revealed his aggressive strategy to target 200% gains this week. Click here to learn more about it.

 

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